Case study · Bestbid

A “name your price” marketplace, built from the ground up

An Indian marketplace for premium watches, cameras, phones and travel gear needed a platform where buyers could negotiate directly with verified sellers. We designed and built it.

Client: Bestbid Technologies LLP
Industry: E-commerce
Location: India
Services used: Website Design Website Development
Year: 2025

Bids placed in the first month
1,000+
Product page visitors who started a bid
45%
Brands listed at launch
20+
Verified vendors in two months
50+

The challenge

Bestbid's idea was simple to explain and hard to build. Buyers would name their own price on premium products, and vetted vendors stocking that product would compete to accept, counter or decline. Standard e-commerce platforms only support fixed prices and checkout. They have no concept of an offer, a counter-offer, or several sellers competing for one buyer.

The platform also had to earn trust fast. Shoppers paying ₹10,000 to ₹10 lakh+ for a Tissot watch or a Canon lens needed to feel as safe as they would on a large marketplace. Sellers needed their own separate space to manage bids.

Our approach

1
Designed a premium storefront
A clean visual identity around the “Bargains Beyond Boundaries” promise. Every product card shows the list price next to a “Name Your Price” button, so negotiation is the default action.
2
Built the bidding engine
Custom bid and offer logic with an “Ongoing Bids” panel, confirmations and notifications. A four-step flow (Discover, Bid, Deal, Checkout) teaches the model in seconds.
3
Created a vendor portal
Verified sellers get their own login and dashboard to see incoming offers and respond, keeping the buyer experience uncluttered.
4
Designed for trust
OTP and Google sign-in, a Buyer Protection section covering escrow, authenticity, warranty and money-back assurance, clear policies and WhatsApp support.

The results

Bestbid launched with four categories and 20+ premium brands, including Apple, Sony, Canon, Tissot and Samsonite.
45% of product page visitors started a bid.
50+ verified vendors onboarded in the first two months.

Most agencies we spoke to wanted to squeeze our bidding idea into a standard online store. Dhyanam understood that negotiation was the product. They built the bid flow, the vendor portal, and the trust layer exactly the way our buyers and sellers needed, and they explained every decision along the way.

Vidish

Founder, Bestbid

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